For any business, its website is of prime importance and an integral element of all branding and marketing endeavors. Never forget that visitors come to your website from Instagram or other platforms for one precise reason, to feed their curiosity, to know more about your products and to buy them. You need to make sure that all their queries are answered correctly and use an interactive and responsive web design so that plain curiosity could lead to conversion.
If you make web design mistakes, you would end up losing thousands of dollars. It is mandatory to come up with a functional and well-designed website. However, the art of web designing with perfection could be mastered only with practice and through rectification of all your design mistakes. On each occasion you make a design mistake, you get to learn a new lesson in web designing. Experts in the trade feel that it is always a good idea to learn a lesson after making design mistakes as compared to unnecessarily faking perfection.
As per https://www.forbes.com, “There are over 1.8 billion websites on the internet and growing, according to Internet Stats Live. With this much competition, standing out from the crowd with a website that delivers both on design and content takes some real effort.” It requires experience and sheer talent to avoid web design mistakes and come up with flawless and authentic web design.
Mistake: In Your Hurry, You Forget to Know More about Your Target Audience
Do not be in a hurry to complete your website design project. Make sure that you do not forget to make dedicated efforts at knowing all about your precise target audience. You must chalk out a web design strategy to cater to the unique needs of your target audience. For that, you need to understand every aspect of your target audience. You need to do ample research and meticulous study about the composition, likes, dislikes and buying patterns etc. of your target audience. You could then start designing your website as per the requirements of your specific target audience. Accordingly, you need to prioritize your content only then you could gain real Instagram followers.
Mistake: Including Too much Content
Some web designers have an inclination for developing content-heavy websites. Remember most of the visitors to your website wish to see stories in the form of videos or photos. Obviously, you would not enjoy the fact that your web visitors would feel exhausted the moment they come to your website.
Mistake: Making Your Website Design Excessively Flashy
If you wish to be successful in your business, you must concentrate on promoting and marketing your website. You must avoid extremely flashy website design as this sort of designs would look quite bad on tablets and mobile phones. Your design objective must not only include driving users to your website, but your aim must also, be to guide them to the correct place when they are on your home page. Good web design would prompt users to convert. When a visitor is on your site, he already knows what he is actually looking for. If within the initial 3 minutes, the visitors are unable to determine what they must do next, it is important for you to think about redesigning your website.
More often than not, your website could be the first experience or first interaction that your potential customers have with you and your brand. Always keep in mind that first impression is very important. Do not let your customers make unnecessary assumptions regarding your business efficacy and competence because of a badly designed website.
Author Bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.